Personas are used to make IT development more user-focused. I've helped when Avanza created personas. Mainly, I have illustrated eight of them, so that we could print them in a large format and put them at places where our team worked. The personas have also been used at Avanza Forum, a major event on finances and savings.
Helped with the development of personas, mainly by illustrating eight different personas by using paper and pencil, illustrator and Photoshop.
All personas were printed, mounted on hard cardboard and took place in the team's premises
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